AMI Trading Campaign on MEXC with Origami Suggestion

Proposals
1

1. Abstract

This proposal recommends launching an AMI Trading Competition on MEXC, in collaboration with Origami, to boost AMI token trading volume, expand our holder base, and strengthen Amnis Finance branding across a wider global user audience. The campaign mirrors the successful structure used previously for AMI on Bybit—featuring a leaderboard competition, rewards pool, and strong social amplification.

2. Motivation

The previous AMI x Origami trading campaign on Bybit generated significant traction, increased AMI trading activity, and improved brand visibility. However, Bybit’s user base represents only a fraction of the broader CEX market.

MEXC, known for its high retail trading participation and strong presence in Asia, EU, and LATAM markets, provides:

  • A massive active user base (tens of millions)

  • High-frequency traders who actively join trading competitions

  • Strong support for emerging ecosystem tokens

Launching a competition on MEXC offers Amnis the opportunity to:

  • Multiply exposure to new audiences

  • Attract additional AMI holders

  • Boost trading activity and liquidity

  • Strengthen our positioning as the leading LSD protocol on Aptos

3. Specification

Campaign Name

AMI Trading Prix: MEXC Edition — Race for Rewards & Glory

Mechanics

  • Users trade AMI/USDT spot on MEXC

  • Participants are ranked based on total trading volume

  • Rewards distributed according to leaderboard position

  • Optional participation perks (e.g., whitelist bonus, early-bird multiplier)

Proposed Timeline

  • Whitelist:
    TBD (Suggested: 5–7 days before competition start)

  • Competition Period:
    14 days

  • Eligible Pair:
    AMI/USDT (MEXC Spot)

Prize Pool

Proposed Total: 950 APT
(Same prize pool as the Bybit version for consistency and branding continuity)

Distributed across:

  • Top leaderboard winners

  • Random lucky draw for smaller traders

  • Engagement-based rewards (retweets, video content, etc.)

Responsibilities

  • Origami: Campaign setup, leaderboard, tracking, compliance

  • MEXC: Pair support, campaign amplification, announcements

  • Amnis Finance: Prize funding, community promotion, influencer activation

Marketing Assets

  • Official announcement post

  • Leaderboard updates

  • Community countdowns

  • Visual branding consistent with Amnis DAO & Aptos ecosystem

4. Benefits and Risks

Benefits

  • Expands AMI exposure to millions of new CEX users

  • Boosts AMI liquidity and trading volume

  • Increases AMI token distribution and holder diversity

  • Strengthens Amnis Finance’s brand as Aptos’s leading LSD protocol

  • Re-engages previous campaign participants from the Bybit round

Risks

  • Market volatility may affect trader interest

  • Lower participation if competing campaigns run simultaneously

  • Requires active reward management and MEXC coordination

Mitigation

  • Scheduled during low-competition periods

  • Strong social media push with co-marketing from MEXC + Origami

  • Offering lucky-draw prizes to boost participation regardless of whale volume

5. Expected Outcomes

  • 2–3x increase in AMI trading volume during campaign period

  • Significant jump in unique AMI holders from CEX users

  • Improved AMI liquidity depth on MEXC

  • Increased brand recognition across global crypto communities

  • Stronger position for future DAO initiatives and AMI utility expansion

6. Cost Summary

Total Estimated Cost:

950 APT (Prize Pool)

Breakdown:

  • Competition Rewards: 900 APT

  • Community Engagement Bonuses: 50 APT

No additional costs expected aside from internal marketing hours.